Conscious rap is a sub-genre of hip-hop that focuses on creating awareness and imparting knowledge. Conscious rappers traditionally decry violence, discrimination, and other societal ailments. It’s propelled by the conviction that radical social change comes through knowledge of self and personal discovery.
There are and have always been MCs out there using their music to raise awareness of important issues, educate their audience or just generally talk about stuff that really matters. Dubbed “conscious” hip-hop by the heads in the know, this sub-category of the hip-hop world is home to some of the most interesting characters in hip-hop, and of music in general.
Socially aware hip-hoppers often dissect the attitude and ideals propagated in mainstream culture, but the approach is not without its limitations. Since they often create music for headphones, and not necessarily for mass radio, conscious rappers are generally less accomplished than their mainstream counterparts. With the exception of a few, conscious artists typically get pummeled on the charts by their more popular mainstream peers.
Despite the prestige attached with being the Voice of the People, many rappers detest the “conscious rap” label, because of its limiting virtue.
Southern Hip-Hop or as it is better known, Southern Rap is a style of hip-hop that originated from southern cities like Atlanta, Houston, and New Orleans, as the name implies. In fact, those are the most notable cities to have consistently churned mega rap stars like T.I., DJ Screw and Lil’ Wayne respectively.
Stylistically, southern rap relies on exuberant production and straightforward lyrics. The dirty south form of hip-hop is more distinct for its sound and slang than for lyrical content. In an attempt to capture their stylish lifestyles on wax, most southern mc’s consciously incorporate car culture, fashion trends, nightlife, and unique lingo into the songs.
In the late 1990s Southern Rap began to be just as popular if not more popular than East Coast and West Coast Rap due to widespread attention from the “breaking out phase” in the mid nineties.
The spotlight on those cities that rock the southern style of hip-hop is the musical equivalence of a revolving door. Atlanta once had its run with the dominance of OutKast, Goodie Mob, Ludacris, T.I., and the emergence of sub-genres like crunk and snap.
Here are some notable southern artists:
Scarface
Master P
Ludacris
T.I.
Joung Jeezy
OutKast
Paul Wall
Chamillionaire
Lil’ Wayne
DJ Screw
etc…
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Do you remember when hip-hop was all about East Coast, West Coast and Southern Counterparts?…Well these days are over thanks to succesful Midwest Artists like Eminem, Common and a lot of other artists.
Midwest hip-hop is pure hip hop music born in Midwestern United States. In contrast to all the other hip hop (east, west,south), the Midwest hip hop has very few constants. Popularity emerged in the mid-90s and was associated with fast-paced styles of rappers such as Twista, Tech N9ne, Eminem and Bone Thugs-n-Harmony.
These artists became the first to introduce Midwest hip hop that rivaled the popularity of West and East Coast styles. However, subsequent acts which have since risen to national prominence such as Nelly, D12 and Kanye West share very few similarities. It is because these lack of constants between acts from different cities (and sometimes even between artists from the same city) that it can be extremely difficult to define a “typical” Midwest sound. One characteristic of Midwest hip hop is that beat tempos can range from 90 to about 180, while East Coast’s beat tempo is 90-120, West Coast is 100-120, and Southern rap is 80-110. Prozak, as stated in his DVD “The Hitchcock of HipHop”, says that the Midwest’s style often revolves around “Dark beats and lyrics“.
In the 80s music began to break into the mainstream of the United States. A series of artists like Grandmaster Flash and Slick Rick brought the sound to new listeners; all of these early recording artists were based out of New York City. On the other side of the country, Los Angeles-based rappers like N.W.A., Ice-T, Egyptian Lover and others were developing their own sound, which came to be known as West Coast rap.
More than just a geographical division in the hip-hop world, the split between the East and West coasts represents a divergence in both style and content. Although influenced by hip-hop forefathers like Grandmaster Flash and Afrika Bambatta, West Coast Rap acts stray further from Old-School Rap than their East Coast rivals. They use funkier, stylized beats and rhythms to support smoothly-delivered, melodic rhymes. West Coasters were also the first to bring the problems and perks of the “Gangsta” lifestyle to the forefront of hip-hop culture.
Probably most notable with artists like The Game, but also with the deceased 2Pac Shakur, the style of music is different than the rest of hip-hop. Perhaps most prevalent in the ‘90’s, although still popular today, West Coast music came to define the use of bass in hip-hop. Led by Dr. Dre’s innovations in the studio with using synthesizer lines on top of rolling basslines, West Coast songs like “California Love” illustrate the West Coast’s style to the fullest.
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